Skip to main content


MMGY Global launched Terminal, the first data segmentation platform designed exclusively for travel and tourism brands. In an industry that is quickly moving toward hyperpersonalization and dynamic targeting, Terminal provides a platform to identify, target and convert travelers into customers on an addressable level like never before.

Create and Reach Custom Traveler Profiles

Travel, hospitality and tourism brands now have access to a tool designed to identify, target and reach custom traveler audience segments and personas. This powerful data platform provides marketers with an opportunity to tap into proprietary travel research combined with the richest consumer data available in order to cut through the cluttered digital landscape and make marketing investments work harder and drive greater return on ad spend.

What Makes Terminal Different?

Unlike multisource and mass-market DMPs, Terminal is a simple, insightful and efficient tool. Terminal is focused on exposing the data that matters and making the activation of that data quick and uncomplicated. With the integration of addressable traveler data from DK Shifflet, Terminal is the only solution designed specifically for travel and tourism marketing.

How It Works?


White Paper Download
Looking For Industry Insights?

White Paper Download

Learn more about our consumer insights & research capabilities.

Request Now
Want to Work with Us?
Want to Work with Us?

Let's Talk

We would love to hear from you.

Contact Us
Looking For Industry Insights?
Looking For Industry Insights?

Industry Insights

We're sharing our travel knowledge via email. Join us.

Sign Up