We help your brand connect through conversations that inspire travel.
With MMGY’s recent acquisition of NJFPR, our social media practice has rebranded itself as NJF. As early adopters of social media across the travel industry, we understand the importance of evolving brand relationships. Thirty-three percent of people say they reference social media for travel ideas and inspiration – more than OTAs or supplier websites. Our mission is to connect consumers with brands as well as each other to inspire and share travel experiences.
We’ve developed award-winning social media campaigns that engage users and reward clients. Our marketing decisions are data-driven and goal-oriented. By integrating social media across marketing channels, we strategically optimize organic and paid efforts to maximize our clients’ ROI.
Online consumer conversations are shaping today’s brands. Thirty-eight percent of travelers visit online communities, travel forums, or blogs to review info about a destination or travel service supplier. Our monitoring platform measures social media effectiveness and optimizes performance in real time. Ongoing analysis of data ensures the right messages are in the marketplace.
Tactical communications bring consumers further along the purchase path. That’s why we believe research is the basis of successful marketing strategies. Our social media strategies align with your branding, target markets and communication goals across marketing channels.