Visit KC Hires MMGY Global as Agency of Record
We are thrilled to announce that Visit KC, Kansas City’s economic development organization dedicated to tourism, has retained MMGY Global as marketing agency of record. We look forward to working with Visit KC and assisting them to develop integrated marketing programs that support growth of the convention and meetings market as well as driving in-bound tourism to the entire Kansas City metropolitan area.
It's the ideal partnership. Our team of experienced destination marketers live and breathe Kansas City -- after all, it's where our company is headquartered. MMGY was founded in Kansas City, MO, and has maintained its headquarters in the city for over three decades.
Our engagement with Visit KC dates back to the fall of 2014, when we launched the award-winning, responsive VisitKC.com website. Our agency of record partnership kicked off at the beginning of this year, and campaign work is currently being produced for the crucial meetings and convention planning cycle and the spring tourism season. We anticipate a campaign preview at Elevate KC, Visit KC’s annual meeting on March 23, 2016 at the Kansas City Convention Center.
Our agency of record relationship with Visit KC is meaningful for us in so many ways. This is the chance for us to represent our hometown, especially in the midst of such powerful community momentum. This is a special time in Kansas City and we take the responsibility of telling our destination's story very seriously.