Claire is an experienced cross-channel media planning professional with deep expertise in the travel and hospitality industry. She is responsible for leading the innovation and excellence of MMGY’s paid media channel through applied strategies including traditional and digital broadcast, display, social, mobile, search and email marketing. Her work has contributed to award-winning and successful campaigns for clients such as Barbados Tourism, Trump Hotel Collection, Starwood Hotels and One&Only Resorts.
Articles By Claire
- Digital Marketing: Beyond the Banner Ad
- The Art Behind the Science of Radio Buying
- TV and Twitter: The Beginning of a Beautiful Relationship
- What Robin Thicke Can Teach Us About Media Planning
- Digital Branding Budgets on the Rise
- Travel Brands See Opportunity To Optimize Marketing Spend With Digital Broadcast, Targeting